News
Friday, November 25, 2016
Author: John Patterson

Study on Canada Post

Patterson, Langlois Consultants and its partners Ad Hoc Research, Laroche Recherche, the Parriag Group and Qualbox recently completed a major study titled "Canada Post Review: Research with Canadians"...

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Story Telling & Communication Skills

In my more than 25 years as a researcher, I have had the pleasure to work in numerous industries and roles, and in this span, John Patterson has been a worthy partner.  As a moderator, he has an uncanny ability to put respondents at ease and extract valuable insights.  I’ve seen this across a wide range of industries including recreational vehicles, packaged goods, OTC drugs and even highly complex prescription medications.  However, John’s talents go beyond that of a moderator:  He also uses his expertise to help frame business and research issues to maximize the utility of research initiatives.  One of John’s greatest qualities remains his unique story-telling talent that brings research findings to life whilst highlighting their strategic value to senior managers and executives.

 

Client: Stephane Goyette, Ph.D Student & Marketing Research Professional